Pilbara Minerals
Pilbara Minerals is an ASX 50 listed company and the leading global producer of lithium materials. We were tasked with the project of designing their 2024 Reflect Reconciliation Action Plan (RAP), which recognises the company’s relationship with Australia’s First Nations Peoples and their commitment to reconciliation.
As a part of the project, Pilbara Minerals engaged Aboriginal artist, Lorna Dawson to create a bespoke artwork to be used throughout the report. We chose to feature Lorna’s artwork in its entirety across larger parts of the report, including the front, back and inside cover. We also created smaller graphic stamps so it could be featured more subtly throughout.
The body of the report used Pilbara Minerals’ usual brand style and typography. We kept the design grounded in the brand’s signature navy blue and used the more vibrant colours in their palette as distinguishing colours for each action. Featured photography was always included with purpose and reflected the overall theme and contents of the report.
Collaborators
Art Director – Ashley Valmadre
Project Manager – Ashley Valmadre
Designer – Madi Horler